Drawing several thousand people each year, Winterblast is promoted with posters, social media and word of mouth. A poor-man's-Mardi-Gras with street vendors, bands, artists, performers and local color — Winterblast is an annual street festival in Santa Rosa's SOFA arts neighborhood.
This poster showcases the talents of photographer, Collin Morrow.
I've created a number of social media campaigns for the SOFA arts district. For the annual ArtWalk event I created posters, catalogs, maps and wayfinding signage as well as this very successful social media campaign.
Photography by Becky Stender at Tibidabo Photography.